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Medical Laboratory Science

7,000.00

Product details

Written in simple language, this book reflects the tremendous developments in the field of medical laboratory sciences in recent years. The book is divided into six sections. Each section is further comprehensively divided into chapters covering introduction to the section, basic principles and procedures of various scientific experiments and diagnostic tests, clinical significance of tests and the reporting and interpretation of test results. Balanced presentation of mathematical and physical aspects; Details the various new versions of reagent packaging; Each experiment ends with a sound clinical interpretation of test results - unique to the book ; Emphasises the theoretical aspects of various tests ; Profusely illustrated with figures [515 figures including over 60 photographs] and tables to simplify and further render the topics discussed easily comprehensible ; Includes a chapter on 'Small Laboratory Animals' - unique to the book

KEY FEATURES

Written in simple language, this book reflects the tremendous developments in the field of medical laboratory sciences in recent years. The book is divided into six sections. Each section is further comprehensively divided into chapters covering introduction to the section, basic principles and procedures of various scientific experiments and diagnostic tests, clinical significance of tests and the reporting and interpretation of test results

Lippincott Illustrated Reviews: Pharmacology 7th Edition By Karen Whalen

9,000.00
Product Description Students’ favorite review resource for studying the essentials of medical pharmacology, Lippincott® Illustrated Reviews: Pharmacology, Seventh Edition, presents up-to-date drug information in an accessible format ideal for a fast, effective refresher. Part of the popular Lippincott® Illustrated Reviews series, this concise resource features clear, effective writing and hundreds of illustrations that break down complex information for rapid review. Sequential images present mechanisms of action and focus on showing rather than telling students how drugs work, and review questions with answers deliver powerful, practical exam preparation. KEY FEATURES
  • Updated drug information reflects the most current, clinically relevant pharmacology material.
  • Approachable outline format distills complex information for easier review.
  • High-quality illustrations reinforce understanding in vibrant detail.
  • Enhanced review questions with answers test students’ understanding and identify areas for further study.

Developing Human: Clinically Oriented Embryology, Eleventh Edition By Keith L. Moore

8,000.00
Product Description The Developing Human: Clinically Oriented Embryology, 11th Edition by Keith L. Moore Extensively revised to incorporate recent research and current clinical practiceThe Developing Human: Clinically Oriented Embryology, 11th Edition, covers all aspects of normal and abnormal embryonic and fetal development. In a clear, concise manner and lavishly illustrated throughout, this textbook is designed to successfully meet the needs of medical and health sciences profession students, as well as those in graduate programs. It provides an easy-to-digest, comprehensive review of what can be a complex and challenging subjectBONUS online features such as multiple-choice questions and narrated animations further support student success. Guides readers month by month and stage by stage through embryo and fetal organ and systems development, using full-color photographs of clinical cases, relevant modern medical imaging, and numerous high-quality supportive figures. Includes many new 3D HD color rendered images of embryos and fetuses, as well as 3D reconstructions of whole embryos. Provides clinically-oriented problems for each chapter, with corresponding answers and explanations designed to facilitate discussion and learning. In addition, multiple-choice questions and answers are available online for supportive self-assessment. Features 18 exceptional color animations, now with narration, to help students as they explore and learn the complexity of embryological development. Provides the knowledge base needed for today’s examinations, including USMLE Step 1, as well as for future clinical practice. Thoroughly updated information includes new annotations on fundamental molecular events during embryogenesis, now required for many professional examinations. Includes enhanced clinical material in all chapters, with updated tables, Clinical Case highlights and a critical chapter on common signalling pathways during development that covers gene editing (CRISPR/Cas9), induced pluripotent stem cells (iPS), a revision of the sonic hedgehog signalling pathway; and more.  

Ross And Wilson Anatomy And Physiology In Health And Illness Thirteenth Edition By Anne Waugh, Alison Grant

10,000.00

Product details

Ross and Wilson has been the number one choice for over a million students since it first published, over 50 years ago. One of the world’s most popular textbooks of anatomy and physiology, it introduces the structure and functions of the human body and the effects of disease or illness on normal body function. More than any other text, Ross and Wilson uses easy-to-understand, straightforward language, enhanced by colour illustrations and a huge range of interactive online activities, to make learning more visual and engaging. Ross and Wilson is essential reading for anyone embarking on a career as a healthcare professional, especially in the nursing and allied health professions, complementary / alternative medicine or as paramedics and ambulance technicians. There are new sections on the implications of normal ageing on the structure and function of the body systems. The glossary has been expanded, as have the online access, learning outcomes and normal values tables. This book is excellent value for money." It has carefully refined, clear and unambiguous text which omits the unnecessary detail that can confuse the student new to the subject. It is highly illustrated with clear colour diagrams and photographs,regular sequences of headings, lists and bullet points help with learning and revision. It has an appendix containing useful biological values for easy reference. It is fully revised and updated text, with a focus on the most commonly occurring disorders. It provides new sections on the implications of normal ageing on the structure and function of the body systems to reinforce the core material and reflect today’s ageing population. A new, easy-to-use colouring feature has been added to the extensive and varied selection of highly popular web-based online revision activities. It has additional coloured electron micrographs and photographs, as well as updated illustrations. It has an extended glossary for fast, convenient and concise reference to important terminology.

KEY FEATURES

  • A book.
  • Authors: Anne Waugh BSc(Hons) MSc CertEd SRN RNT PFHEA, Allison Grant BSc PhD FHEA.
  • Genre: Medical.
  • The book is comprehensive.

Practical Cookery

6,500.00

Save: 5,500.00 (45.8%)

Product details

Trust the classic recipe book and reference for apprentices and work-based learners which the best professional chefs have relied on for over 50 years to match the qualification and prepare them for assessment. Over 600 reliable recipes and 1,000 photographs cover the latest preparation, cooking and finishing techniques as well as the classics every chef should master. Fully updated, this book for Level 2 NVQ Diploma in Professional Cookery or Food Production and Cooking students also covers all of the essential underpinning knowledge for NVQs and the Hospitality and Catering Principles Technical Certificate for apprentices. - See how dishes should look with close-up finished dish shots for every recipe, and follow the clear step-by-step sequences to master techniques - Get guidance on how to meet the evidence requirements, including advice on how to prepare for observations and professional discussions, with the new assessment section - Test your understanding and prepare for professional discussions and knowledge tests with questions at the end of each unit - Access professional demonstration videos with links throughout the book

KEY FEATURES

Trust the classic recipe book and reference for apprentices and work-based learners which the best professional chefs have relied on for over 50 years to match the qualification and prepare them for assessment.

Blacks Law Dictionary 11th Edition ( Hardback)

10,000.00

Save: 15,000.00 (60%)

Product details

For more than a century, Black's Law Dictionary has been the gold standard for the language of law. Today, it s the most widely cited law book in the world. By Editor in Chief Bryan A. Garner, the world s leading legal lexicographer, the 11th Edition is the most authoritative, comprehensive law dictionary ever published. It contains more than 50,000 terms and includes: More than 7,500 terms new to this edition, including affluenza defense, bio , cryptanalysis, gazump, hacker, legaldygook, intrapreneur, mommy track, one bite rule, psephology, unperson, and zero tolerance law 16,000 new definitions and expanded bibliographic coverage, with more than twice as many sources quoted and cited than in the 9th Edition Earliest usage dates in English language contexts for nearly all terms (Black s is the only legal dictionary with this feature) Trusted authority every term has been reviewed for accuracy by attorneys across the country Definitions of more than 1,000 law related abbreviations and acronyms Pronunciation guidance Thoroughly reviewed and edited Latin maxims, with 900 new maxims added

KEY FEATURES

For more than a century, Black's Law Dictionary has been  gold standard for the language of law. Today, it s the most widely cited law book in the world. By Editor in Chief Bryan A. Garner, the world s leading legal lexicographer, the 11th Edition is the most authoritative, comprehensive law dictionary ever published.

Guinness World Records 2022

18,000.00

Save: 7,000.00 (28%)

Product details

Fully revised and updated, and with a bright new design, Guinness World Records 2022 provides a fascinating snapshot of our world today. Our editors have chosen to curate the book with environmental issues at the forefront of their mind, so we open with a chapter exploring what’s happening to our ecosystem and what superlative lengths people are going to make a difference. We also want to encourage readers to put their own record-breaking to good, so look out for projects that might inspire you to make a difference – so don’t just Discover Your World, Change Your World! Despite the challenges of the past year, it’s been business as usual at Guinness World Records, and our researchers continue to field thousands of applications a month. Expect that unique mix of remarkable humans, talented pets, incredible vehicles and impressive sporting legends.What you’ll find in our 10 record-packed chaptersEnvironmental champions – the eco-warriors fighting to make our planet a better place. Wonders of the natural world, from the most intelligent creatures to the deadliest plants.The tallest and shortest… Our record scouts have measured a host of the world’s loftiest and diminutive humans.Pop Culture icons – we reveal the world’s most successful movie franchises, videogames, toys and brands.Young Achievers – meet the under-16 influencers, entrepreneurs and entertainers who are taking positive steps to change the world.Sporting heroes – we review the biggest sporting achievements of the year and put them in context alongside the greatest athletes of all time.PLUS! Look out for bonus features including free Augmented Reality dinosaurs that come to life straight off the page; more inductees into the Guinness World Records Hall of Fame, including Sir David Attenborough, astronaut Peggy Whitson and K-Pop sensations BTS; and “Virtual Visits” that take you on a journey to some of the most fascinating and record-packed visitor attractions, museums, art galleries and parks – all without leaving your bedroom!

KEY FEATURES

  • Interesting read
  • Informative
  • Easy to read
  • Educative

Kumar And Clark’s Clinical Medicine

20,500.00

Product details

Now in its tenth edition, Kumar & Clark’s Clinical Medicine is fully updated and revised under a new team of editors. Featuring new chapters covering: o Diagnosis: the art of being a doctor – helping readers to develop a confident clinical method in interactions with patients o Elderly medicine, frailty and multimorbidity o Public health o Surgery o Evidence-based medicine o Sepsis and the treatment of bacterial infection o Haematological Oncology o Venous thromboembolic disease o Hypertension o Men’s health Enhanced clinical skills content has been added to most chapters - helping readers tailor history-taking and examination skills to specific specialty-based contexts. Bonus online content - including self-assessment, common clinical and international cases, cardiovascular and respiratory audio material, clinical examination videos and bite-sized topic pages covering major conditions. Heavily revised throughout with smaller chapters to ease navigation, added introductions and system overviews included for most chapters. Edited by Adam Feather, MBBS, FRCP, FAcadMEd; David Randall, MA, MRCP; and Mona Waterhouse, MA, MRCP Contributors comprise consultants at the top of their fields, paired with younger doctors closer to the exam experience, to ensure authority and relevance. Enhanced e-book accompanies the print book, for ease of transportation and use on the move. International Advisory Board, led by Professor Janaka de Silva and Professor Senaka Rajapakse, providing guidance for global coverage from across the world. Contributions to the e-book by members of the International Advisory Board to amplify areas of clinical importance in their parts of the world. Featuring new chapters covering: o Diagnosis: the art of being a doctor – helping readers to develop a confident clinical method in interactions with patients o Geriatric medicine, frailty and multimorbidity o Public health o Surgery o Evidence-based medicine o Sepsis o Haematological Oncology o Venous thromboembolic disease o Hypertension o Men’s health o Obstetric medicine Enhanced clinical skills content has been added to most chapters - helping readers tailor history-taking and examination skills to specific specialty-based contexts.

KEY FEATURES

Enhanced e-book accompanies the print book, for ease of transportation and use on the move. International Advisory Board, led by Professor Janaka de Silva and Professor Senaka Rajapakse, providing guidance for global coverage from across the world. Contributions to the e-book by members of the International Advisory Board to amplify areas of clinical importance in their parts of the world. Featuring new chapters covering: o Diagnosis: the art of being a doctor – helping readers to develop a confident clinical method in interactions with patients o Geriatric medicine, frailty and multimorbidity o Public health o Surgery o Evidence-based medicine o Sepsis o Haematological Oncology o Venous thromboembolic disease o Hypertension o Men’s health o Obstetric medicine Enhanced clinical skills content has been added to most chapters - helping readers tailor history-taking and examination skills to specific specialty-based contexts.

Basic And Clinical Pharmacology 15th Edition

24,000.00

Product details

Master key pharmacological concepts and practices with the most comprehensive, authoritative guide available Presented in full-color and packed with hundreds of illustrations, Basic and Clinical Pharmacology is the wide-ranging, engaging guide students have counted on for decades. Organized to reflect the course sequence in many pharmacology courses and in integrated curricula, the guide covers the important concepts students need to know about the science of pharmacology and its application to clinical practice. This edition has been extensively updated to provide expanded coverage of transporters, pharmacogenomics, and new drugs Delivers the knowledge and insight needed to excel in every facet of pharmacology!.
  • Encompasses all aspects of medical pharmacology, including botanicals and over-the-counter drugs
  • Major revisions of the chapters on immunopharmacology, antiseizure, antipsychotic, antidepressant, antidiabetic, anti-inflammatory, and antiviral drugs, prostaglandins, and central nervous system neurotransmitters
  • New chapter on the increasingly relevant topic of  pharmacology
  • Each chapter opens with a case study, covers drug groups and prototypes, and closes with summary tables and diagrams that encapsulate important information
  • Revised full-color illustrations provide more information about drug mechanisms and effects and help clarify important concepts
  • Trade Name/Generic Name tables are provided at end of each chapter for easy reference when writing a chart order or prescription
  • Includes descriptions of important new drugs released through May 2019
  • New and updated coverage of general concepts relating to recently discovered receptors, receptor mechanisms, and drug transporters

KEY FEATURES

  • New chapter on the increasingly relevant topic of  pharmacology
  • Each chapter opens with a case study, covers drug groups and prototypes, and closes with summary tables and diagrams that encapsulate important information
  • Revised full-color illustrations provide more information about drug mechanisms and effects and help clarify important concepts
  • Trade Name/Generic Name tables are provided at end of each chapter for easy reference when writing a chart order or prescription
  • Includes descriptions of important new drugs released through May 2019
  • New and updated coverage of general concepts relating to recently discovered receptors, receptor mechanisms, and drug transporters

Guyton and Hall Textbook of Medical Physiology (Guyton Physiology) 13th Edition

11,000.00
Product Description
The 13th edition of Guyton and Hall Textbook of Medical Physiology continues this bestselling title's long tradition as the world’s foremost medical physiology textbook. Unlike other textbooks on this topic, this clear and comprehensive guide has a consistent, single-author voice and focuses on the content most relevant to clinical and pre-clinical students. The detailed but lucid text is complemented by didactic illustrations that summarize key concepts in physiology and pathophysiology.
  • Emphasizes core information around how the body must maintain homeostasis in order to remain healthy, while supporting information and examples are detailed.
  • Summary figures and tables help quickly convey key processes covered in the text.
  • Reflects the latest advances in molecular biology and cardiovascular, neurophysiology and gastrointestinal topics.
  • Bold full-color drawings and diagrams.
  • Short, easy-to-read, masterfully edited chapters and a user-friendly full-color design.
  • Clinical vignettes throughout the text all you to see core concepts applied to real-life situations
  • Brand-new quick-referencechart of normal lab values included.
  • Increased number of figuresclinical correlations, and cellular and molecular mechanisms important for clinical medicine.

Clinical Microbiology Made Ridiculously Simple Edition 6

5,500.00

Product description

A brief, clear, thorough, and highly enjoyable approach to clinical microbiology, brimming with mnemonics, humor, summary charts and illustrations, from Ebola to AIDS to flesh-eating bacteria to mad cow disease, hantavirus, anthrax, smallpox, botulism, etc. Significant updates. Excellent Board review. The 6th edition adds updates to Clostridium difficile diagnosis and treatment; treatment of gonorrhea in light of growing antimicrobial resistance; Tuberculosis diagnostics, new drugs for treatment of latent TB infection and MDR TB; the latest update on pandemic flu, including H7N9; report on the recently discovered SARS-like coronavirus; the latest hepatitis C treatment options; the latest HIV diagnostics and recently approved HIV meds; and emerging drug resistant bacteria.

KEY FEATURES

  • Publisher: Medmaster; 6 edition
  • Language: English
  • ISBN-10: 1935660152
  • ISBN-13: 978-1935660156

Obstetrics By Ten Teachers

8,000.00

Product details

First published in 1917 as 'Midwifery', "Obstetrics by Ten Teachers" is well established as a concise, yet comprehensive, guide within its field. The twentieth edition has been thoroughly updated by a new team of 'teachers', integrating clinical material with the latest scientific developments that underpin patient care. Each chapter is highly structured, with learning objectives, definitions, aetiology, clinical features, investigations, treatments, case histories and key point summaries and additional reading where appropriate. New themes for this edition include 'professionalism' and 'global health' and information specific to both areas is threaded throughout the text. Along with its companion "Gynaecology by Ten Teachers", the book will continue to provide an accessible 'one stop shop' in obstetrics and gynaecology for a new generation of doctors.

KEY FEATURES

First published in 1917 as 'Midwifery', "Obstetrics by Ten Teachers" is well established as a concise, yet comprehensive, guide within its field. The twentieth edition has been thoroughly updated by a new team of 'teachers', integrating clinical material with the latest scientific developments that underpin patient care. Each chapter is highly structured, with learning objectives, definitions, aetiology, clinical features, investigations, treatments, case histories and key point summaries and additional reading where appropriate. New themes for this edition include 'professionalism' and 'global health' and information specific to both areas is threaded throughout the text. Along with its companion "Gynaecology by Ten Teachers", the book will continue to provide an accessible 'one stop shop' in obstetrics and gynaecology for a new generation of doctors.

Atlas Of Human Anatomy By Frank Netter

11,500.00

Product description

Atlas of Human Anatomy uses Frank H. Netter, MD's detailed illustrations to demystify this often intimidating subject, providing a coherent, lasting visual vocabulary for understanding anatomy and how it applies to medicine. This 7th Edition features a stronger clinical focus with new diagnostic imaging examples making it easier to correlate anatomy with practice. Student Consult online access includes supplementary learning resources from additional illustrations to an anatomy dissection guide and more. Netter. It's how you know.

KEY FEATURES

Atlas of Human Anatomy uses Frank H. Netter, MD's detailed illustrations to demystify this often intimidating subject, providing a coherent, lasting visual vocabulary for understanding anatomy and how it applies to medicine. This 5th Edition features a stronger clinical focus with new diagnostic imaging examples making it easier to correlate anatomy with practice. Student Consult online access includes supplementary learning resources from additional illustrations to an anatomy dissection guide and more. Netter. It's how you know.

Oxford Cunningham’s Manual Of Practical Anatomy VOL 2 Thorax And Abdomen

5,500.00

Product description

The new 16th edition of Cunningham's has been thoroughly revised for the modern-day anatomy student. The language has been simplified for easy understanding making this textbook ideal for students at undergraduate levels. Each dissection reflects current medical school teaching and is now broken down into clear step-by-step instructions. New learning features prepare students for the dissection lab, university examinations and clinical practice. Completely updated full colour artwork brings the friendly explanations to life. Following a logical structure, each chapter explains in a clear friendly manner the key knowledge expected of students. Improved diagrams with clear labelling and full colour illustrate key anatomical features bringing the text to life. Learning objectives introduce each dissection and clear step-by-step instructions make it easy to follow in the dissection lab. Throughout the book new clinical application boxes and radiology images explain how anatomy relates to clinical medical practice. At the end of each part, multiple-choice questions allow students to quickly review their knowledge before checking the answers in the appendix. Student friendly and richly illustrated this new edition of Cunningham's brings expert anatomical teaching to the modern day student of medicine, dentistry and allied health sciences. Retaining the trustworthy authority of the previous editions, this sixteenth edition offers a contemporary account of this excellent practical anatomy book.

KEY FEATURES

  • Series: Oxford Medical Publications
  • Paperback: 368 pages
  • Publisher: Oxford University Press; 16 edition
  • Language: English
  • ISBN-10: 0198749376
  • ISBN-13: 978-0198749370

How To Think Politically By James Bernard Murphy And Graeme Garrard

3,500.00
Product description "A wonderful introduction to history's most influential scribblers."--Steven Pinker What is truly at stake in politics? Nothing less than how we should live, as individuals and as communities. This book goes beyond the surface headlines, the fak* news and the hysteria to explore the timeless questions posed and answers offered by a diverse group of the 30 greatest political thinkers who have ever lived. Are we political, economic, or religious animals? Should we live in small city-states, nations, or multinational empires? What values should politics promote? Should wealth be owned privately or in common? Do animals also have rights? There is no idea too radical for this global assortment of thinkers, which includes: Confucius; Plato; Augustine; Machiavelli; Burke; Wollstonecraft; Marx; Nietzsche; Gandhi; Qutb; Arendt; Nussbaum, Naess and Rawls. In each brief chapter, the authors paint a vivid portrait of these often prescient, always compelling political thinkers, showing how their ideas grew out of their own dramatic lives and times and evolved beyond them. Now more than ever we need to be reminded that politics can be a noble, inspiring and civilizing art. And if we want to understand today's political world, we need to understand the foundations of politics and its architects. This is the perfect guide to both. KEY FEATURES Cover: Paperback Language: English Author: James Bernard Murphy and Graeme Garrard Title: How To Think Politically By James Bernard Murphy And Graeme Garrard
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SHARE THIS PRODUCT The Laws Of Human Nature-Robert Greene

4,500.00

Product Description

Robert Greene is a master guide for millions of readers, distilling ancient wisdom and philosophy into essential texts for seekers of power, understanding, and mastery. Now he turns to the most important subject of all - understanding people's drives and motivations, even when they are unconscious of them themselves. We are social animals. Our very lives depend on our relationships with people. Knowing why people do what they do is the most important tool we can possess, without which our other talents can only take us so far. Drawing from the ideas and examples of Pericles, Queen Elizabeth I, Martin Luther King Jr, and many others, Greene teaches us how to detach ourselves from our own emotions and master self-control, how to develop the empathy that leads to insight, how to look behind people's masks, and how to resist conformity to develop your singular sense of purpose. Whether at work, in relationships, or in shaping the world around you, The Laws of Human Nature offers brilliant tactics for success, self-improvement, and self-defense.

KEY FEATURES

  • Author: Robert Greene
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Midas Touch: Why Some Entrepreneurs Get Rich–and Why Most Don’t

3,000.00

Product  Description

What makes some business owners wildly successful? What separates the entrepreneurs who build businesses from ones who just seem to create more work for themselves? How, exactly do the world’s most prominent business builders seem to hit home run after home run? The answer: They have the Midas Touch.

KEY FEATURES

Donald Trump and Robert Kiyosaki believe the world needs more entrepreneurs. For the first time, two of the world’s most successful and influential entrepreneurs will share their own Midas Touch secrets. Secrets that will both inspire you to find and fulfill your passion as well as provide you with the hands-on guidance you need to be successful. Through their real life stories of success, failure, perseverance and purpose, you’ll discover how they do it and whether or not you have what it takes to drive your own entrepreneurial success.
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The Lean Startup By Eric Ries

3,000.00

Product Description

How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses. Most startups fail. But many of those failures are preventable. "The Lean Startup" is a new approach being adopted across the globe, changing the way companies are built and how new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. "The Lean Startup" approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on validated learning, rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, "The Lean Startup" offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

KEY FEATURES

  • A book.
  • Author: Eric Ries.
  • Genre: Business.
  • The book talks about how today's entrepreneurs use continuous innovation to create radically successful businesses
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The Entrepreneur Mind By Kevin D. Johnson

3,000.00

Product Description

100 Essential Beliefs, Characteristics and Habits of Elite Entrepreneurs. What Every Successful Entrepreneur Knows But Won’t Tell You. Achieve unimaginable business success and financial wealth. Reach the upper echelons of entrepreneurs, where you’ll find Mark Zuckerberg of Facebook, Sara Blakely of Spanx, Mark Pincus of Zynga and many others. Develop the Entrepreneur Mind – a way of thinking that comes from learning the vital lessons of the best entrepreneurs. Through compelling stories of modern-day business tycoons, Kevin Johnson, president of the multi-million dollar company Johnson Media Inc., shares the essential beliefs, characteristics and habits of elite entrepreneurs. In this riveting book, written for new and veteran entrepreneurs, Johnson identifies 100 lessons in seven key areas: Strategy, Education, People, Finance, Marketing and Sales, Leadership, and Motivation. Lessons include how to think big, who makes the best business partners, what captivates investors, when to abandon a business idea, where to avoid opening a business bank account, and why too much formal education can hinder your entrepreneurial growth. Smart and insightful, The Entrepreneur Mind is the ultimate primer on how to think like an entrepreneur. Kevin D. Johnson, president of Johnson Media Inc. and a serial entrepreneur, has several years of experience leading his multimillion-dollar marketing and communications company that now serves many of the most notable Fortune 100 businesses.

KEY FEATURES

  • A book.
  • Author: Kevin D. Johnson.
  • Genre: Entrepreneurship.
  • This book will teach you how to have the mind of an entrepreneur.
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SELL LIKE CRAZY By Sabri Suby

3,500.00

Product Description

In what some are calling the most controversial marketing book of the decade. Sell Like Crazy reveals an 8-phase selling system for generating absurd amounts of leads, sales and profit for any business in any marketing with digital marketing! If you’re tired of struggling to make online marketing work… Sick of throwing money down the drain with PPC advertising… Or just want to create a torrential downpour of hyper-profitable clients for your business… Then THIS will be the most exciting, life-changing book you will EVER read. Sabri Suby, (founder of King Kong, Australia’s fastest growing digital agency 2 years running) is finally revealing the exact system he’s used to go from $50 to over $10m in annual revenue…And deployed in over 167 niches to create more than $400m in sales for his clients – in just 4 years flat! FULL DISCLOSURE: This book is NOT for the faint of heart. If you want the same tired, outdated advice… Untested theories which sound good but don’t work in the real world… Or a book full of ‘warm and fuzzy’ stories which make you feel good… Then this book is NOT for you. However, if you want to FINALLY discover what’s working online… Get the battle-hardened tactics King Kong are using RIGHT NOW on the frontline… And elevate your business above the competition and CRUSH them into a fine powder… Then ‘Sell Like Crazy’ will change your business-life forever. Here’s just a taste of what Sabri reveals in this revolutionary book... • How to write Google AdWords or Facebook ads that practically FORCE your prospects to click them and buy! (Not one digital agency in a hundred even has a clue how to do this!) • Discover the #1 best way to grab any prospect by the jugular... and... drag him down into your sales message and practically force them to buy! (Phase 3: Capture leads and get contact details) • The breakthrough approach to generating itchy-to-buy leads in droves that create an avalanche of sales. It's like nothing you've ever seen before, and it positions you as a trusted authority almost instantly — (Phase 3: Create the perfect bait for your dream buyer ) • How to uncover large new “starving crowds” of prospects who spend like sailors on leave (even when the economy is hurting and you’re far more expensive than the competition) (Phase 4: The Godfather Strategy) • The #1 biggest mistake made by marketers using Google AdWords! This mistake is costing you a small fortune in lost profits and market share (Phase 5: Traffic) • A buried case study on how one ad pulled in 3 MILLION LEADS (and how you can copy this strategy to create a stampede of new customers for your own business) (Phase 1: Understand and identify your dream buyer) • The three most powerful ways to influence your DREAM clients and establish yourself as the ONLY person they buy from (Phase 6: Magic Lantern Technique) • How to crawl inside the mind of your DREAM buyer, camp out there.... and get fresh, super-targeted marketing intel to pump up your offers on steroids and beat the pants off your competition! (Phase 1: Understand and identify your dream buyer)

KEY FEATURES

  • Paperback: 348 pages
  • Language: English
  • Author: Sabri Suby
  • ISBN: 9790648459903
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